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Corporate Sales Professional (CSP)

Certified Corporate Sales Professionals are facilitators who ensure that the corporate sales process is effectively followed to satisfy the goals set by the Corporate Marketing Strategy or Business Unit/Geographic Strategies. They guide the company in the processes required for generating B2B sales and retaining customers through good account management practices. The certification exam is proctored and candidates have two hours to complete 100 multiple choice questions. Candidates are strongly advised to study of the Guide book on Corporate Sales with emphasis on the highly recommended inputs, tools, and outputs for each process. There are no work experience requirements and no mandatory educational hours in addition to the recommended study.

Successful candidates will be awarded the Certified Corporate Sales Professional certification by XpertBrains after passing the certification exam.

Overview

Certification

  • Corporate Sales Professional (CSP).

Languages

  • English
  • Spanish

Prerequisite

  • Prerequisite Experience: N/A.
  • Prerequisite Education: Preferably Certified Corporate Sales Fundamentals.

Target Audience

  • Anyone interested in becoming a Corporate Sales Professional.

What you will learn

  • Participants will be able to ensure that the company follows all the processes required for generating B2B sales as well as retaining customers through good account management practices.
  • Certified Corporate Sales Professionals are facilitators who ensure that the corporate sales process is effectively followed to satisfy the goals set by the Corporate Sales or Business Unit/Geographic Strategies. 

Takeaways

  • High quality online videos
  • Classroom study materials
  • Mobile Apps
  • Engaging case studies
  • Full-length simulated exam
  • Chapter tests
  • Study guides and podcasts
  • Certified Corporate Sales Professional certification by XpertBrains

COURSE OUTLINE

Corporate Sales (CS) outlines the best practices and processes for effective business-to-business (B2B) sales. 

1. Introduction

a. A Brief History of Corporate Sales

b. Corporate Strategy Overview

c. Aspects of Sales and Marketing

d. Levels of Sales and Marketing Strategy e. Marketing Strategy Overview

f. Corporate Sales Overview


2. Understand Sales Value Proposition and Determine Corporate Sales Channels

a. Understand Sales Value Proposition

b. Determine Corporate Sales Channels


3. Prepare Organization for Sales

a. Plan Sales Governance

b. Determine Sales Targets

c. Create Marketing Assets

d. Determine Sales Targets


4. Training for Corporate Sales

a. Sales and Negotiation Training

b. Product Training


5. Sales Process-Prospecting

a. Profile Target Customers and Decision Makers b. Lead Generation and Qualification


6. Sales Process-Conversion

a. Needs Assessment for Each Qualified Lead

b. Presentation, Overcoming Objection, and Closure


7. Account Management

a. Classification of Accounts and Resource Allocation

b. Corporate Accounts Alignment c. Client Management 

Exam Format

  • Multiple choice
  • 100 questions
  • No negative marks for incorrect answers
  • 120-minute duration
  • Proctored online exam


Online Certificate

$295