XpertBrains is the Global Accreditation Body for Sales and Marketing.

Why Get Certified?

About 20% of adult professionals globally are involved in sales and marketing, and moreover every company worldwide requires sales and marketing professionals. Digital Marketing is undoubtedly the fastest growing segment in sales and marketing. It supports and interacts with all other Aspects of Sales and Marketing—Marketing Strategy, Marketing Research, Corporate Sales, Branding and Advertising, and Retail Marketing.

XpertBrains certifications in Digital Marketing are based on a process-oriented approach which will enable you to effectively plan, implement, and manage Digital Marketing activities in your organization.

For Indivudals

Growing use of Digital Marketing has created a great demand for certified professionals in the job market. Grab the opportunity and join this growing community.

For Faculty/Colleges and Universities

Faculty in the Sales and Marketing and Information Technology domains should have a very good understanding of Digital Marketing as it supports and interacts with all the other Aspects of Marketing.

For Organizations

Certified professionals help in ensuring that the organization’s Digital Marketing activities are process-oriented and consistent with all other Aspects of Marketing.

SMBOK® Guide is a series of books that provide guidelines for the Sales and Marketing of products and services. It offers a comprehensive framework that can be used to effectively manage Sales and Marketing efforts in any organization. The objective of the SMstudy® Guide is to provide a practical and process-oriented approach to Sales and Marketing that emphasizes how various elements of Sales and Marketing can be integrated to develop a comprehensive and effective organizational Sales and Marketing Plan.

SMBOK® Guide consists of the following set of books —

1. Marketing Strategy
2. Marketing Research
3. Digital Marketing
4. Corporate Sales
5. Branding and Advertising
6. Retail Marketing

• Associate Level Certifications— The introduction modules (first two chapters) of each book are available at no charge to interested individuals. All Aspects of Sales and Marketing have an applicable Associate-level certification (e.g., “Certified Marketing Strategy Associate”). The certification exams are free and not proctored; and candidates have one hour to complete each exam. There is no work experience requirement and no mandatory educational hours in addition to the recommended study.
• Professional Level Certifications— All Aspects of Sales and Marketing have an applicable Professional-level certification (e.g., “Certified Marketing Strategy Professional”).The certification exams are proctored and candidates have two hours to complete each exam. The prerequisite is a study of the relevant Guide book with more emphasis on the highly recommended inputs, tools, and outputs for each process relevant to the particular Marketing Aspect. There is no work experience requirement and no mandatory educational hours in addition to the recommended study. Individuals who pass the certification exams for three or more Professional modules are awarded an additional certification called “Certified Sales and Marketing Professional.”
• Specialist Level Certifications— All Aspects of Sales and Marketing have an associated Specialist-level certification (e.g., “Certified Marketing Strategy Specialist”). The certification exams are proctored and candidates have three hours to complete each exam. The prerequisites are attaining the Professional level certification for that specific Aspect, a study of all of the relevant inputs, tools, and outputs for each process, three years of related work experience, and twenty mandatory educational hours. Individuals who pass the certification exams for three or more Specialist modules are awarded an additional certification called “Certified Sales and Marketing Specialist.”
• Expert Level Certifications— All Aspects of Sales and Marketing have an associated Expert-level certification (e.g., “Certified Marketing Strategy Expert”). The certification exams are proctored and candidates have four hours to complete each exam. The prerequisites are attaining the Specialist level certification for that specific Aspect, a study of all of the relevant inputs, tools, and outputs for each process, seven years of related work experience, forty mandatory educational hours, and recommendations from two peers and a manager. Individuals who pass the certification exams for three or more Expert modules are awarded an additional certification called “Certified Sales and Marketing Expert.”

Employees of 7500+ companies from 150+ countries have enrolled.